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REAL Solutions

Approximately 30 million Americans use alternative financial services such as check cashing and payday loans for most, or all, of their financial and credit needs. The REAL (Relevant, Effective, Asset-Building, Loyalty-Producing) Solutions for Low-Wealth Households program helps credit unions reach out to underserved and “unbanked” consumers. The program was piloted by the Filene Research Institute and is now managed by the National Credit Union Foundation.

Through REAL Solutions, credit unions are adding transaction products to better serve and attract members while helping these same members move up a path to financial self sufficiency. Click here for more information. To learn how your credit union can get involved, contact Don Cohenour at dcohenour@mcua.org, (816) 313-0005, or (800) 633-1722.

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