This theme reinforces the "People Helping People" philosophy. ICU Day will be held on October 16, 2014, and it will highlight how credit unions are helping change the world—one community at a time—through local service for the global good.
CUNA also released the creative for this year’s poster for ICU Day. It depicts how a single credit union is part of the global, cooperative network. You might notice that the design includes a Google drop pin, which is made to look like a globe. Click the picture for a closer look.
More marketing tools and celebration materials will be available in early July.