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Millennials

CU Perceptions: Word Associations & Millennials

May
26
CU Perceptions: Word Associations & Millennials

This is the seventh article in the series CU Perceptions, which explores how consumers perceive credit unions in Missouri.

Posted By Sharon Bahr read more

CU Perceptions: Millennials Can't Live Without Their PFI

May
12
CU Perceptions: Millennials Can't Live Without Their PFI

This is the sixth article in the series CU Perceptions, which explores how consumers perceive credit unions in Missouri.

Posted By Sharon Bahr read more

CU Perceptions: Why Millennials Dislike Their PFI

Apr
28
CU Perceptions:  Why Millennials Dislike Their PFI

This is the fifth article in the series CU Perceptions, which explores how consumers perceive credit unions in Missouri.

Posted By Sharon Bahr read more

CU Perceptions: Why Millennials Like Their PFI

Apr
14
CU Perceptions: Why Millennials Like Their PFI

This is the fourth article in the series CU Perceptions, which explores how consumers perceive credit unions in Missouri.

Posted By Sharon Bahr read more

CU Perceptions: Why Credit Unions Need to Redefine Convenience

Mar
30
CU Perceptions: Why Credit Unions Need to Redefine Convenience

This is the third article in the series CU Perceptions, which explores how consumers perceive credit unions in Missouri.

Posted By Sharon Bahr read more

CU Perceptions: To "Bank" or Not to "Bank" in CU Marketing

Mar
17
CU Perceptions: To "Bank" or Not to "Bank" in CU Marketing

This is the second article in a series called CU Perceptions that examines how Missouri credit unions are perceived by nonmembers and members. 

Does Using the Word "Bank" Help or Hinder Your Credit Union Brand?  

Posted By Sharon Bahr read more

Introducing Credit Union Awareness & Perception Study

Mar
03
Introducing Credit Union Awareness & Perception Study

Welcome! This is the first article in a series that explores how consumers perceive Missouri credit unions. To test the awareness and perception of credit unions, the Missouri Credit Union Association (MCUA) funded in-person focus groups and launched a comprehensive online survey.

Posted By Sharon Bahr read more

6 Reasons Your CU Should Instagram

Apr
03
6 Reasons Your CU Should Instagram

As social media gains traction, there are a number of other platforms that keep popping up. Facebook is a clear must-have for credit unions, but where should they go next? Simple! It’s Instagram.

Here’s why…

Posted By Nora Holloway read more

Shared Branching: Gen Y Members Want It All

Nov
08
Shared Branching: Gen Y Members Want It All

Gen Y is known for their fondness for everything electronic and digital—that means they just need access to online banking and a decent app, right? Wrong. A recent survey uncovered that Gen Y members are much more likely to visit a branch, drive up ATM or phone a call center than any other segment.

Check out the results in the table below. Gen Y respondents of the survey indicated they utilized branches and "offline" services more often than older respondents. 

Posted By Nora Holloway read more
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