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Bank On More Contest for Credit Union Staff


Bank On More is an exciting, youthful and vibrant awareness campaign; however, a number of younger credit union staffers and frontline employees have no idea that it represents their very own credit union.

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Facebook Graph Search Helps Find Influencers


The word influencers is heavily used in marketing articles—some might say overused—but it’s an important piece in finding out what and who your target audience really cares about.

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The Psychology Behind Why People Share on Social


When it comes to social media, marketing professionals are constantly on the lookout for shareable content. Yet to do that, they need to understand why people feel compelled to share content on social media.

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Next TweetUp Tuesday: Targeted Content, Social Media Analytics


What does targeted content have to do with social media? Well, quite a lot as it turns out! And credit unions will be digging into this and analytics during the monthly TweetUp Tuesday gathering at 6 p.m. on October 14 at Anheuser-Busch Employees’ Credit Union, 1001 Lynch Street, St. Louis, MO 63117.

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Share Bank On More's SUV Sweepstakes on Social


The Bank On More SUV Sweepstakes launches on September 10, and we couldn’t be more excited about it!

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Teamwork Equals Social Media Success


Just this last week, I read an interesting statistic that said 72% of marketing professionals believe that “social media helps them develop loyal fans.” And I agree. The most powerful part about social media is that it can elevate a credit union’s relationship with their members. It can even turn a member into an advocate.

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MCUA Hosts May TweetUp at St. Louis HQ


This month’s TweetUp Tuesday will be held on May 13, 2014, from 6-7:30 p.m. at the Missouri Credit Union Association’s (MCUA) St. Louis headquarters, 2055 Craigshire Road, St. Louis, MO 63146.

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6 Reasons Your CU Should Instagram


As social media gains traction, there are a number of other platforms that keep popping up. Facebook is a clear must-have for credit unions, but where should they go next? Simple! It’s Instagram.

Here’s why…

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Coming Soon: A New Layout for Facebook Pages


Your credit union Facebook page will have a new look in 2014. Facebook recently announced the change for all business page accounts, affecting the appearance of the timeline. By now, several of you have probably even been prompted to sign up to try the new design.

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Facebook Tweaks Its Ranking Algorithm (Again)


In case you missed it, Facebook will tweak its News Feed ranking algorithms yet again. Ranking algorithms affect whether your page's updates make it into the News Feeds of your fans. In its latest update, Facebook will shift towards showing more status  (text only) updates from friends than pages. 

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